Monday, July 14, 2014

Bittorrent tests the waters with paywall bundles for TV and music


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BitTorrent is set to dabble in paywalls by teaming up with an independent producer for a sci-fi series called "Children of the Machine." Rapid Eye Studios will produce and fund the $1 million pilot, which will revolve around teenagers, global warming and technology gone awry. BitTorrent has worked with TV makers and major studios in the past, but is trying a brand new tact for the show. To fund a full eight-episode run, at least 250,000 users will have to sign up for a "BitTorrent Bundle" for $10 after seeing the pilot. Right now such bundles are free, but it plans to introduce paywall bundles starting in September with music content from a yet-unnamed "major artist." BitTorrent told the NYT it's looking for users "willing to reward creativity by paying a fair price" for the new scheme. It admit that it's a risky experiment, though -- users may be too set on a fair price being "free."

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Via: NYT

Source: BitTorrent