Philips Lumileds announces Luxeon Rebel

Philips Lumileds has recently unveiled the fact that its Luxeon Rebel power LED is available. Featuring a foot print area that is more than three quarters smaller than other surface mount power LEDs (3mm x 4.5mm), the Luxeon Rebel power LED offers light output and efficacy performance that makes it the undisputed leader in lumens/mm2, lumens/Watt and lumens/dollar categories. The Luxeon Rebel also holds the distinction of being the first power LED to offer a guaranteed minimum performance as it was engineered for operation between 305 and 1,000mA. (source: DigiTimes)

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FlickrCash at NY Tech Meetup April 3, 2007

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Panasonic's HDC-SD3 and HDC-DX3 bring the H.264

Posted Apr 3rd 2007 7:46AM by Thomas Ricker (Engadget) Filed under: Digital Cameras, HDTV

You know that pair of Panasonic 3CCD AVCHD camcorders recently announced for the US? Yeah, the HDC-SD1 and HDC-DX1. Well, you might want to give a tug on your wallet reins cowboy 'cause Panny just announced their HDC-SD3 and HDC-DX3 (pictured) HD camcorders. Besides bringing new desktop software to the show, these 1080i (1920 x 1080 now achieved without any tricks) recorders are fully H.264 capable for superior image quality. Like the pair before them, the SD3 and DX3 are feature identical except for the fact that the SD3 records to SDHC cards (4GB card in the box) while the DX3 records to 8-cm DVDs. Expect both cams to pop in Japan on April 25th: the HDC-SD3 should go for ¥150,000 ($1,269) while the HDC-DX3 will demand a tad less at ¥140,000 or about $1,185 by the time they arrive in the US after a few month lag.

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Radio Shack Sued For Throwing Away Customer Information

from TechDirt by Mike We've had plenty of stories about companies and gov't agencies losing laptops or hard drives potentially revealing a a ton of private info, but apparently Radio Shack decided to go a more low tech route in exposing customer private info. The amusingly named Witty Nickname writes in to let us know that the Texas Attorney General has sued Radio Shack after it discovered that a store was simply throwing out paper records that included customer names, social security numbers and credit cards. All you had to do was walk by and pull some of the paperwork out of the company's trash bins and you could have all you needed for identity theft or credit card fraud. Of course, this raises another question: why was Radio Shack recording SSNs and credit cards in the first place?

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Compete Knows How Much Time You Waste on YouTube

by Nick Gonzalez, TechCrunch.com

All web analytics track your activity somewhere along pipeline connecting your computer to a website’s server. Comscore tracks traffic trends on computers of 2 million users. Hitwise catches traffic at the ISP level and matches it up with demographic data they collected. Compete, Quantcast, and Alexa differ from these other web metrics companies by tracking traffic on the computers of users who installed their tool bars. Each of these services gauge critical marketing metrics such as unique visitors and page views.

However, some people argue that the page view is no longer a proper measure of a website’s heft. New web page design principles such as Flash and AJAX are making constant page requests obsolete. One of the most extreme examples of this phenomenon is Justin.TV where you can log on and never refresh the page. This is great news for web users, but it’s sowing confusion among advertisers over how to peg a site’s true advertising appeal.

Comscore, who’s currently looking to go public, has been evolving their metrics to keep up with the changes. They recently announced their “visit” metric after facing some heat by BusinessWeek over ranking MySpace above Yahoo’s in monthly page views last November. The visit metric was meant to gauge user engagement by counting the number of unique requests for a site at least a half hour from the last request. All those pesky MySpace page requests would be lumped into one visit, giving a fairer idea of how often each unique user was engaging with a website each month. It had the result they wanted, bumping Yahoo back on top.

Compete also has a visit metric. But today they also launched a new metric called “attention,” which argue see as a better measure of user engagement. Attention is the total amount of time U.S. users spend on a website as a percentage of total time spent on the Internet by all U.S. users. It’s analogous to Alexa’s reach metric, which tracks the number of visitors to a site as a percentage of total internet users. Compete’s attention metric is like airtime, whereas Alexa’s reach is more like audience size.

According to Compete, we spend about 1% of our internet time on YouTube. Compete also tracks the change in attention over time, called velocity, unique visitors per month, site visits, page views per visit, and average stay.

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