Wednesday, January 12, 2011

Formspring Closes $11.5 Million Round, Launches âRespondâ Button

Source: http://techcrunch.com/2011/01/11/formspring-closes-11-5-million-round-launches-respond-button/

One of the biggest phenomena of last year was Formspring, a social site that lets you invite your friends to “Ask you anything”. The site launched in November 2009 and rose from obscurity to some 40 million monthly uniques at its peak (it’s currently at around 22.2 million monthly uniques according to Quantcast).

Today, the company is announcing a $11.5 million funding round led by Redpoint Ventures (Geoff Yang) with participation from Baseline Ventures (Steve Anderson). This confirms a report from November when GigaOm reported that the site had raised $10 million (obviously they added a bit more to the round since then). In addition to today’s funding, Formspring is also announcing a new feature: the ‘Respond Button’.


The feature lets publishers integrate some Q&A functionality into their own sites. Hit one of these ‘Respond’ buttons, which generally appear next to Twitter and Facebook ‘Like’ widgets on publisher sites, and a window will pop up prompting you to answer a question related to the article (the question could be vague like “What do you think”, or it can be more specific). Once the user submits the form, their answer appears on their Formspring profile along with a link to the publisher site. This doesn’t seem to have the same viral potential as, say, a tweet, though you can tweet out your response automatically.

One thing I don’t really like: there’s apparently no way to see all of the responses that other users have submitted using the Respond button (i.e. you can’t see everyone’s reaction to a given article).  I’m also not sure why users wouldn’t rather leave their comment on the article and also syndicate that to their Formspring profile, as opposed to putting it on their Formspring profile alone.

Formspring’s traffic has dipped since last spring, but it seems to have stabilized at around 22 million uniques per month, which still puts it as the 157th biggest site in the US according to Quantcast. The site is also about to hit a big milestone: users have submitted 2 billion responses (and the site sees 10 million per day).



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Covertix Raises $1 Million, Helps Companies Secure Sensitive Data

Source: http://techcrunch.com/2011/01/12/covertix-raises-1-million-helps-companies-secure-sensitive-data/

Covertix, an Israeli startup that provides enterprise-grade solutions for protecting and monitoring sensitive corporate data, has raised $1 million in early-stage funding. The round was led by Kima Ventures, the investment firm founded by well-known European entrepreneurs Jeremie Berrebi and Xavier Niel. Covertix says the capital will be used to try and gain market share across the European market, expand sales and marketing activities and product development.


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¡Increíble! Google Turns Your Android Phone Into An On-The-Fly Conversation Interpreter

Source: http://techcrunch.com/2011/01/12/android-translations/

When it came to translations, you used to either need an interpreter or a book to navigate another language. That was either costly or cumbersome, respectively. Then the Internet came along and made things significantly easier. Except you had to be chained to your computer to translate something. A year ago, Google made things easier again by launching their Translate app for Android. But that’s nothing compared to what they’re releasing today.

The latest version of Google Translate for Android comes with a few updates to celebrate the one-year anniversary. Most of these are to the user interface. But there’s also one new feature they’re previewing in alpha mode. And it’s awesome: Conversation Mode.

Essentially, this allows you to speak in one language into your phone and the app will read it out loud translated into the language of the person you’re speaking with. That person can then respond and it will translate it back into your language. Yes, amazing.

Google actually demoed this on stage at a conference in Berlin back in September of last year. There, after a few minor hiccups, an English to German conversation was had pretty quickly. At the time, they noted that hopefully it would be available to consumers in a few months. And now here it is — with some limitations.

First of all, Google is quick to note that this is very much an alpha feature. In other words, expect a lot of hiccups. They note that background noise, thick accents, and quick speech can all trip up the app. Further, it only works for English and Spanish currently. But I don’t care — this is still amazing. And you know they’ll improve it rapidly.

Google also notes that the overall app is now seeing daily usage from more than 150 countries around the world. Currently, it supports 53 languages for text input and 15 for voice input (though that’s different from this conversation mode). They also say that the majority of usage comes outside the U.S. right now, which probably shouldn’t be too surprising given what it does.

Again, this feature is Android-only for now in alpha. And it should be available shortly in the latest Google Translate app update.



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Mixpanel Gets A UI Makeover; Monthly Data Volume Growing By 40 Percent

Source: http://techcrunch.com/2011/01/12/mixpanel-gets-a-ui-makeover-monthly-data-volume-growing-by-40-percent/

We’ve written about Mixpanel, an analytics-focused startup whose backers include Y Combinator, Michael Birch, and Max Levchin. The startup, which currently tracks over 1 billion actions per month, allows developers to track a variety of user actions, including the number of pages a user has viewed, iPhone app analytics, interactions on Facebook apps and email analytics. Today, the company is announcing a UI makeover, and revealing that data volume is growing by 40 percent each month.

Mixpanel is tracking how many comments, subscribers, likes, shares, and page views users are getting. And Mixpanel places all of this data on an easy-to-read dashboard for users to check and monitor. Mixpanel has also added the ability for users to create custom email digests of data, that will send daily or hourly emails to users to track certain analytics.

Another feature MixPanel will soon be adding is the ability to bookmark certain sites that will allow users to track visitor retention by source (i.e. what percentage of visitors are coming from Twitter). This data will also be added to email digests.

In the future, co-founder Suhail Doshi says that mobile analytics will be upgraded to target iPhone and Android devices. And Mixpanel will soon be releasing version 2.0 of its analytics platform.



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Get Visitors Stay a Little Longer on your Website

Source: http://www.labnol.org/internet/site-visitors-stay-longer/18469/

As a website owner, you not only want to attract more visitors to your website but you would also like them to stay a little longer while they are on your site.

Let me share two experiments in this direction that seem to be working out well for my blog. These require no programming and can be used on any website /blog as long as you have the freedom to add a couple of lines of JavaScript to your template.

1. Facebook Recommendations

Ever since I added a Facebook widget to my blog's sidebar (screenshot), I have noticed that the average time spent by a visitor on this site has increased.

That makes sense because this unique widget lists your blog's most recent articles in a unique order of "social popularity" and people do like to check out content that their friends and others may have liked.

Facebook offers two types of widgets – recommendations and recent activity. You can put them both on the same page and rotate (similar to split-testing). The code for that looks something like this – remember to replace labnol.org with the domain of your website.

   1: <script type="text/javascript">    2: var fb = Math.random();    3: if (fb < .5){    4:  document.write('<iframe src="http://www.facebook.com/plugins/recommendations.php?site=labnol.org&amp;width=300&amp;height=300&amp;header=false&amp;colorscheme=light" scrolling="no" frameborder="0" style="border:none; overflow:hidden; width:300px; height:300px;" allowTransparency="true"></iframe>');    5: } else {    6:  document.write('<iframe src="http://www.facebook.com/plugins/activity.php?site=labnol.org&amp;width=300&amp;height=300&amp;header=false&amp;colorscheme=light&amp;recommendations=true" scrolling="no" frameborder="0" style="border:none; overflow:hidden; width:300px; height:300px;" allowTransparency="true"></iframe>');    7: }    8: </script>

2. Twitter Favorites

Most websites now embed a Twitter widget that either displays the most recent tweets of the website owner or the conversations (aka @replies) that he or she is currently having with others on Twitter.

I also use the Twitter widget on my blog homepage (see the sidebar) but in a slightly different manner. Whenever there's a tweet that mentions one of my blog stories I add that tweet to my Twitter favorites. These recommendations then automatically appear on the site through the faves widget of Twitter.

The big advantage with Twitter's widget is that you get to easily promote even your older content which otherwise stays hidden in the archives and may never get noticed by new visitors.

Also see: Discover the Most Popular Links on a Page

Facebook    Twitter    Digital Inspiration @labnol

This article, titled Get Visitors Stay a Little Longer on your Website, was originally published at Digital Inspiration under Blogging, Seo, Internet.


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Double Exposures? Transparent Objects? No, Just Cunning Street Art [Photography]

Source: http://gizmodo.com/5731597/double-exposures-transparent-objects-no-just-cunning-street-art

Double Exposures? Transparent Objects? No, Just Cunning Street ArtThese tricks of the eye aren't anything fancy. It's merely American street artist Cayetano Ferrer playing games, by pasting photos over signs and boxes to make them look transparent. So transparent, they could seriously mess with you. [Fubiz via Photojojo]

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Mattel's Mindflex Duel in the works, allows true test of wills

Source: http://www.engadget.com/2011/01/12/mattels-mindflex-duel-in-the-works-allows-true-test-of-wills/

Disguised as a mere toy, the original Mindflex is actually a kind of limited telekinesis simulator in that it allows you to control the up and down movements of a ball suspended in air by, well, flexing your brain. With the release of the Mindflex Duel, you can now test your telekinetic prowess against that of your closest friends. That's right, Mattel's latest offering allows you to play what amounts to tug-of-war (with a tiny foam ball) using only the power of your mind. The Duel also lets people play cooperatively, but that doesn't sound like nearly as much fun as hooking this to a stim unit for a little friendly competition and some elevated stakes for the loser. We're not sure why, but the mind games won't start until August, though the device is currently available for pre-order on Amazon for $99.99.

Mattel's Mindflex Duel in the works, allows true test of wills originally appeared on Engadget on Wed, 12 Jan 2011 11:04:00 EDT. Please see our terms for use of feeds.

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Great Article by @heidicohen - 7 Top Online Marketing Trends for 2011 (with data) - http://bit.ly/dVj0sc

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Five Easy Places to Recycle Your Old Gadgets and Computers [Environment]

Source: http://lifehacker.com/5731190/five-easy-places-to-recycle-your-old-gadgets-and-computers

Five Easy Places to Recycle Your Old Gadgets and ComputersMaybe you got some next-generation gear over the holidays. Maybe you're just cleaning out unused cruft in this new year. Whatever the reason, you've got gadgets that need to go. Here's where to bring them for responsible, ecological, and (mostly) free recycling.

Many towns, cities, counties, and states have their own e-cycling programs that offer convenient drop-off locations for old computers, big monitors, and other electronics. The EPA suggests a cluster of search sites for helping you find a local ecycling program, including EcoSquid and the Consumer Electronics Association's MyGreenElectronics. And beyond the picks you see below, the EPA has a grid list of consumer-friendly e-cycling programs from stores and manufacturers.

With that in mind, almost everybody has a Best Buy, Goodwill, or Staples somewhere near them. Read up on their recycling programs, and learn about two other options you might not have considered:

Best Buy

Five Easy Places to Recycle Your Old Gadgets and Computers
Oddly enough, the electronics superstore that only just recently dropped a hefty restocking fee also has the most convenient and customer-friendly electronics recycling program around. Each household can bring in up to three items per day, including older-style CRT TVs (up to 32 inches in size), any flat-panel TV, monitors, cellphones, GPS units, DVD players—basically, if it has a plug and a display, and you can carry it, Best Buy takes it. There's a $10 charge for TVs and monitors, but you get that back in a $10 gift card. [Details]

Your Cellphone Maker or Service Provider

Five Easy Places to Recycle Your Old Gadgets and Computers
New cellphone packages often come with a pouch in which to mail back an older cellphone for recycling, or for re-purposing as an emergency 911 phone for community services. If your phone didn't, check out your current or past cellular provider. Each of them offers phone recylcing services, generally free and offered through both in-store drop-offs and postage-paid mail-ins. Your phone's maker (LG, Motorola, etc.) likely offers a similar low-hassle deal. [Details: AT&T, Sprint, T-Mobile, Verizon; manufacturer details linked at EPA's Ecycling site]

Office Depot & Staples

Five Easy Places to Recycle Your Old Gadgets and Computers
Both of the office supply giants are fairly convenient for recycling smaller gadgets in different ways. Office Depot sells boxes (small, medium, and large for $5, $10, and $15, respectively) that you can fill with pretty much any gadget that fits, then drop it off for recycling. Staples does the smaller stuff for free, like phones, PDAs, calculators and the like. If you drop off TVs or monitors or other notably big gear, it's a $10 charge. It seems steep, but the back-end recycling groups such stores work through are often charging them very close to that amount themselves, or possibly a bit more. [Details: Office Depot, Staples]

Goodwill

Five Easy Places to Recycle Your Old Gadgets and Computers
The place thats synonymous with charitable drop-off partners with Dell to accept computers and monitors in "any condition," as well as any gear associated or attached to a computer. Its recycling program is free, and its web site is refreshingly simple. [Details]

Apple

Five Easy Places to Recycle Your Old Gadgets and Computers
Their recycling program is restricted to computers, iPods, and cellphones, but it makes it rewarding to turn them in. Recycle your old iPod or any brand of cellphone at an Apple store and you'll get 10 percent off the purchase of a new iPod. If you can't make it to a store, you can print out a prepaid shipping label. You can also recycle your older PC or Mac, desktop or laptop, through a prepaid shipping program through Apple, and if your older computer is worth anything, in reuse potential or just parts, that value will be applied to an Apple Store credit. Recycling any computer or display without worrying about the value is a straight $30, though you can ship it with a prepaid label. [Details]


Where do you recycle your gadgets and computer gear when it falls out of use? Tell us about recycling spots and ideas we missed in the comments, and we'll update the post with good picks.

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