If advertising creates demand, shouldn't we see more noticeable lifts in movie box office $s versus normal seasonality? http://bit.ly/1tWlvj

Read More...

Summary only...

Occasions/Holidays Drive Movie Box Office Sales, Not Advertising - http://bit.ly/1tWlvj - Ads don't create demand; they only share-shift it

Read More...

Summary only...

RT @Cherylguerin: Wow - two of my favorites together -- Amazon and Zappos. http://ping.fm/ABk4i

Read More...

Summary only...

Starbucks credits McD's launch drawing more customers to coffee category - http://bit.ly/zI8S2 - do your ads drive customers to competitors?

Read More...

Summary only...

A new-old source of trust: others. Despite bad critics' reviews Trnsfrmrs2 is still tops at box office and #13 on all-time grossing list.

Read More...

Summary only...

Intel's 34nm SSDs go official, no 320GB model in sight

Ugh, seriously Intel? While we've been waiting for 34nm-based SSDs for what feels like ages now, it's not so much the new process technology that had our interest piqued. Instead, it was the hope of a 320GB model from the outfit. Today, Intel got official with a new pair of 34nm SSDs, though neither of 'em are any larger than the previous 50nm X25-M (2.5-inch) and X18-M (1.8-inch). In fact, the new units even boast the same model names. The newcomers arrive in 80GB and 160GB sizes, and while actual hard drive benchmarking tools are apt to show a marginal increase in performance, even Intel admits that most folks won't see "noticeable gains" in real-world use. So, what's the point of popping out 34nm SSDs that are silver instead of black? Lower prices, or so the company says. If the market reacts to the cost savings that are being passed forward, you can expect the 80GB model to run $225, while the 160GB edition gets marked at $440, both in quantities of 1,000. Call us spoiled, but we're still longing for more.

[Thanks, Joseph]

Continue reading Intel's 34nm SSDs go official, no 320GB model in sight

Filed under: Storage

Intel's 34nm SSDs go official, no 320GB model in sight originally appeared on Engadget on Tue, 21 Jul 20! 09 12:12 :00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments

Read More...

Summary only...

Motorola Morrison gets pictured running Android

Well, we've already had a pretty good indication that Motorola's Morrison QWERTY slider would be one of the company's planned Android phones, and it looks like most all doubt has now been put to rest courtesy of this shot of what's purported to be a Motorola employee's very own Morrison. In addition to offering us a better look at a slightly more refined version of the phone, it also quite clearly shows it running Android, and it does indeed appear to be the real deal. As you can see above, it's also still sporting that T-Mobile logo, though we're still not hearing anything different than the previous rumors that it's slated to launch on the carrier by the end of the year.

[Via TmoNews]

Filed under: Cellphones

Motorola Morrison gets pictured running Android originally appeared on Engadget on Tue, 21 Jul 2009 14:11:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments

Read More...

Summary only...

Dell Adamo gets $500 price drop, whole new lease on life

After no small amount of external pressure, Dell has finally managed to do some major damage on the Adamo's number one drawback: the price. The starting mark for the 1.2GHz machine has been slashed from $1,999 to $1,499, while the high-end model with SSD and a 1.4GHz processor is down to $2,299. Still not in the same general galaxy as most consumer-aimed Dell products, but quite a lot closer to the realm of possibility.

[Via LogicBUY]

Filed under: Laptops

Dell Adamo gets $500 price drop, whole new lease on life originally appeared on Engadget on Tue, 21 Jul 2009 16:05:00 EST. Please see our terms for use of feeds.

Permalink | Email this | Comments

Read More...

Summary only...

Intel Core i5 750 reportedly arriving September 6, bringing Core i7 friends

Presumably, Intel has been holding back its Core i5 CPUs in an effort not to cannibalize the prodigious success of its Core 2 line, but the chips had to come out of the oven at some point. If Chinese sources are to be believed, that time could be early this September. As detailed above, the i5 mainstream offerings will start at 2.66GHz (Core i5-750), alongside two additions to the Core i7 family, the 860 (2.8GHz) and 870 (2.93GHz). The new parts are highlighted by 8MB of cache and Turbo Boost -- Intel's auto-overclocking system that speeds things up when your cooling allows it. Click through for another slide detailing Clarkdale plans for 2010, which seem to agree with earlier rumors on the subject. Mmm, fresh silicon.

[Via Slashgear]

Continue reading Intel Core i5 750 reportedly arriving September 6, bringing Core i7 friends

Filed under: Desktops

Intel Core i5 750 reportedly arriving September 6, bringing Core i7 friends originally appeared on Engadget on Tue, 21 Jul 2009 18:32:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments

Read More...

Summary only...

AMD's 40nm DirectX 11-based Evergreen GPUs could be ready for bloom by late September

Looks like AMD's heading off trail with its upcoming 40nm DirectX 11-based Evergreen series processors. The Inquirer's dug up some details, and while clock speeds are still unknown, the codenames for the lineup include Cypress at the top of the pile, followed by Redwood, then Juniper and Cedar for the mainstream crowd, and finally Hemlock for the lower end. The series could reportedly be ready by late September, which gives a month of breathing room before DX11-supporting Windows 7 hits the scene. Could this give AMD its much-desired lead over NVIDIA? Hard to say, but things should get mighty interesting between now and late October.

Filed under: Desktops, Laptops

AMD's 40nm DirectX 11-based Evergreen GPUs could be ready for bloom by late September originally appeared on Engadget on Tue, 21 Jul 2009 19:43:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments

Read More...

Summary only...

Point of View Mobii netbook has Ion inside, psychedelia outside

Just by looking at the Mobii ION 230, you can tell it's a netbook keen on standing out from the crowd. This desire extends through its internals, which rely on NVIDIA's Ion platform to power an Atom N230 CPU, usually a nettop part, alongside an upgradeable 1GB of RAM and 160GB HDD. Hence, while battery life might take a comparative beating, graphical and processing ability should be appreciably superior to your run-of-the-mill netbook. Point of View promises flawless 1080p playback and DirectX 10 and Shader Model 4.0 support, with an HDMI-out if you don't feel the 10.2-inch display at 1024x 600 resolution does those features justice. You'd be wrong to expect anything more than a slideshow in graphically intensive games, but it's good to know the netbook market is getting a juiced-up option, and fret not, there's a conservative black paintjob available too. European prices are expected around the €349 ($495) mark and availability should hit within the next few weeks.

[Via Netbook News]

Filed under: Laptops

Point of View Mobii netbook has Ion inside, psychedelia outside originally appeared on Engadget on Tue, 21 Jul 2009 07:56:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments

Read More...

Summary only...

Fuji F70 EXR compact superzoom spotted all over the 'net, S200FS mentioned

While we're not too fond of the megapixel war pushing consumer point-and-shoots to ridiculous resolutions, we certainly don't mind the recent trend of little cams getting big lenses, and Fuji could be next. Rumors and pictures of the F70 EXR have been spreading on all manners of forums and internets, promising a new half-inch, 10 megapixel sensor backing a 27 - 270mm lens, all packaged in a rather svelte looking exterior (another glimpse below). Mechanical image stabilization is said to be on offer, but rumored VGA video capture will be a disappointment if true. Also being discussed is the S200fs, a supposed follow-up to the "why won't this lens come off" not quite an SLR S100FS from last year. That's all we know about that one, and while both are said to be available in September, we'd wait for some official word from Fuji before making any pre-orders at neighborhood camera shops.

[Via 1001 Noisy Cameras]

Continue reading Fuji F70 EXR compact superzoom spotted all over the 'net, S200FS mentioned

Filed under: Digital Cameras

Fuji F70 EXR compact superzoom spotted all over the 'net, S200FS mentioned originally appeared on Engadget on Tue, 21 Jul 2009 08:23:00 EST. Please see our terms for use of feeds.

Read | Permalink | Email this | Comments

Read More...

Summary only...

The World Through My Eyes

How would images look if we captured them on a camera that was based on the Human Eye? Taking into consideration our field of vision, optical sensory and the brain's perception of images, George Milde has developed the Human Eye Camera. This device combines modern technology with digital postproduction. When the light hits the "eye" of the camera, it is spread via a prism onto three arrange-able sensors. And like the digitalized version, this one too offers the RAW format, which is variable in focus and focal length. The outcome of images is like a stitching or overlay of pictures. Like a panorama picture that’s been curved and distorted coz the brain did not flatten the peripheral view.

Designer: Georg Milde

This is a James Dyson Award Entry, You can vote for it here.

Read More...

Summary only...

VLC 1.0 Records Video from DVDs [Ripping]

Have you ever wanted to save a segment of video from your favorite DVD for watching later without fast-forwarding all the way through the movie? VLC 1.0 adds a new "Record" feature to help you.

Over at the How-To Geek web site (my home away from Lifehacker), blogger Mysticgeek writes up how to enable the new recording features: just use the View -> Advanced Controls menu item, and then you can record videos by hitting the record button to start saving the video, and then pressing it again when you are done. You'll find the segment of the video in your Documents folder, saved in MPG format.

This isn't quite the same as ripping a DVD, which we've covered many times before—but you could use it for that purpose if you wanted to, especially if you wanted to cut out the stuff at the beginning of a movie that isn't necessary. Readers should note that it doesn't seem to work with just any video, but we've successfully tested it with a number of DVDs and even AVI files that seemed to work without problems.

Hit the link for the full walk-through, read up on how to turn your PC into a DVD-ripping monster, or check out the five best DVD ripping tools.

How To Copy a DVD with VLC 1.0 [How-To Geek]

Read More...

Summary only...

TextDiff Compares Your Documents and Files for Changes [Downloads]

Windows only: TextDiff is a simple and portable tool for quickly comparing and merging changes in documents and files.

Plug in a pair of documents and TextDiff will quickly highlight all the differences by line and by the portion of the line which has changed. You can ignore spaces and special characters, edit the text from within TextDiff, and generate reports highlighting the differences. For file comparisons you simply point TextDiff at the two different folders and it will highlight which files share names but otherwise fail to match each other.

For another text comparison tool, check out our guide to WinMerge. TextDiff is freeware, Windows only.

TextDiff [via The Portable Freeware Collection]

Read More...

Summary only...