LG uncovers 47-inch 47LG75 LCD TV: LED-backlit and oh-so-thin
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a collection of things i like and want to remember. by "scrapbooking" it on my blog i can go back and google it later
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Posted by Augustine at 8:12 AM
Filed under: Digital Cameras
Posted by Augustine at 8:11 AM
more importantly how many hours did you spend? :-)
Posted by Augustine at 10:44 PM
Today in the lunch line I was waiting for a custom tossed salad to be made for the person in front of me and I was surveying the sundry items available to add to my salad.
I decided for health reasons I was definitely getting the haricots verts (fancy french for green beans). Then moments later when it was my turn to name 5 ingredients to go into my salad and was rushed by the salad-tosser-guy i just rattled off avocado, corn, alfalfa, artichokes, and tomatoes. After I got back to my desk and started eating, I noticed I had no green beans. I realized I had gone with "my usual" or what was familiar and safe.
So, in marketing, even if the marketing were so successful to have gotten a product in my consideration set and I had already decided to buy it, even then at the moment of purchase some other distractions may come into play that ultimately defeats the intended purchase.
How does marketing impact the moment of purchase and make one product "win" over another?
Posted by Augustine at 10:15 PM
Posted by Augustine at 10:14 PM
The SDK included an Android emulator. Here are some screenshots from the software gPhone. •There's a browser (no flash, but still better than the shipping Windows Mobile browser), address book, maps. •Missing are YouTube, Gmail and Calendar apps. •There are demos for OpenGL/3D, autocomplete, scroll bars, alarms, and pop-up notices with images. •You know you can download and run this yourself, right now, for free. Right? Go! •There's also a coverflow and grid type view for photos. [Android SDK]
Posted by Augustine at 10:05 PM
Posted by Augustine at 10:05 PM
According to an email shared by a source with our friends at the Consumerist, starting today T-Mobile will begin charging existing customers an $18 fee when they buy a new phone. Apparently the new fee will help underwrite the cost of selling subsidized phones to new customers. Now here's the confusing part — if an existing customer is upgrading their phone, but not extending their contract, the fee will not be assessed. Perhaps they feel that any potential anger resulting from this charge will subside after a fresh two year contract expires. Hopefully we will learn more when we receive some confirmation on this issue. [Consumerist]
Posted by Augustine at 10:05 PM
this is on Fifth Avenue between 43rd and 44th streets in New York City.
In thinking about retail ... this helps illustrate the tremendous challenges they face.
- online switching costs are pretty much zero -- just type another URL; these two stores are physically touching -- just walk next door
- they carry much of the same inventory from plasma TVs to computers to home stereo equipment to software, CDs, DVDs, etc.
- they both sell Apple iPods; consumers have already decided to buy an iPod for Christmas (for some reason), which store do they walk into? what differentiates the store with the blue awning from the one with silver letters? they both have "black friday" discounts but the price ended up to be about $1 from each other; both have geeks on staff, one called Geek Squad and the other Fire Dog
- and then there's Amazon.com which is tax free and offers free 2nd day shipping so you can shop from the comfort of home or in pajamas if you choose.
hmmm ... since I live on 38th and Fifth Ave and I can walk north to reach these stores, do I walk into the Circuit City because I reach it first and it's front door is about 100 steps closer than the Best Buy?
THIS is a challenging marketing problem for retailers such as the ones pictured!
Posted by Augustine at 7:32 PM
Labels: best buy, circuit city, retail
An iPhone hacker, known as Core, has managed to finalize an AppleTalk Filing Protocol hack that enables full read/write access to either an iPhone, or iPod touch, via Finder. Unfortunately, the work has just been completed, and as yet, it is not available via Installer.app. If you fancy trying it manually, you can find the complete instructions after the jump, courtesy of the great guys at TUAW.
To install by hand, use sftp to copy the tar file into /opt/iphone. Extract the archive on your iPhone or touch--the tar archive program is part of the BSD program; use tar xvf name-of-archive.tar--and run /opt/iphone/afp/startserver.sh &. The ampersand lets the program run in the background. (You will need to restart it after reboots.)To get cracking, hit the link to download the necessary file. Be sure to opt for the newer package, named afpd.with.registered.users.tgz. If you are not willing to get messing all up inside your iPhone or touch, wait a little while longer, as this awesomeness is bound to appear in Installer.app in the not too distant future. If you do give it a try, be sure to let us know how you get on. [Wickedpsyched via TUAW]Once installed and running, go to Finder. Choose Go > Connect To Server, and enter the afp address for your iPhone, in my case afp://192.168.0.111. Just use the afp:// prefix with the local IP address of your iPhone. Enter your user id (root) and password (alpine) and your iPhone or iPod appears in the sources list for your Finder windows... To add new applications, just drop them into the Applications folder. To back-up your personal data, just copy /var/root/Library
Posted by Augustine at 10:43 AM
Posted by Augustine at 10:15 AM
Filed under: Cellphones, Features
Know Your Rights is Engadget's new technology law series, written by our own totally punk copyright attorney Nilay Patel. In it we'll try to answer some fundamental tech-law questions to help you stay out of trouble in this brave new world. Disclaimer: Although this post was written by an attorney, it is not meant as legal advice or analysis and should not be taken as such.Continue reading Know Your Rights: Does T-Mobile really own magenta?
Posted by Augustine at 9:15 AM
Filed under: Wearables
No, the headgear in the photo above wasn't some unused prototype created for The Terminator; rather, it's a snazzy new helmet designed to give fighter pilots a better look at their surroundings. Within the tinted faceplate are two projectors which sync up with plane-mounted cameras and display images from the outside for the pilot to view. Essentially, this enables the operator to view high-resolution images (yes, even at night) of areas previously imperceptible without a warplane constructed entirely of plexiglass, and onboard sensors make sure that the imagery reflects exactly where the pilot is looking at any given moment. Furthermore, computerized systems can even feed in "essential flight and combat data on to the display," as well as target symbols of friendlies / enemies. The new visual system is apparently just one amenity on the oh-so-sophisticated Joint Strike Fighter, which the British are planning to pay £66 million ($139 million) apiece for after it hits the production line.Posted by Augustine at 9:11 AM
Posted by Augustine at 9:09 AM
Posted by Augustine at 9:04 AM
How to make a viral video and create viral profits
Consumers Have Changed, So Should Advertisers -- ClickZ -- June 4, 2009.
Social Media Benchmarks: Realities and Myths -- ClickZ -- May 7, 2009. The ROI for Social Media Is Zero -- ClickZ -- April 9, 2009. How to Use Search to Calculate the ROI of Awareness Advertising -- ClickZ -- March 12, 2009. Enthusiast Digital Cameras - Foveon, Fujifilm EXR, Exilim 1,000 fps A New Immutable Law of Marketing -- The Law of Usefulness -- Marketing Science -- February 17, 2009. Social Intensity: A New Measure for Campaign Success? -- ClickZ -- February 11, 2009. Connecting with Consumers: Next-Generation Advertising on the Web -- AssociatedContent -- January 30, 2009. Beyond Targeting in the Age of the Modern Consumer -- ClickZ -- January 14, 2009. Experiential Marketing: Experience is King -- ClickZ -- December 18, 2008. Search Improves All Marketing Aspects -- ClickZ -- November 20, 2008. Do something smart, not just something mobile -- iMediaConnection -- November 7, 2008. Social Commerce: In Friends We Trust -- ClickZ -- November 6, 2008. The New Role of the Digital Agency -- RelevantlySpeaking -- October 29, 2008. Make Digital Work for Your Customers -- ClickZ -- October 23, 2008. Social Networking: Make Your Product Worth Talking About -- HowToSplitAnAtom -- October 23, 2008. Social Media Ads are DOA -- MediaWeek -- October 13, 2008. Missing Link Marketing -- Marketing Science. -- September 22, 2008. The Need for Speed -- MediaPost -- September 22, 2008. SEO Can't Exist in a Vacuum -- HowToSplitanAtom -- October 8, 2008. A Different Perspective On Social Media Marketing -- Marketing Science. -- July 15, 2008. WOM: Just Don't Do It -- Adweek -- July 14, 2008. Tips for Success in a Web 2.0 World -- iMedia. -- April 23, 2008.