Tuesday, August 07, 2007
"Don´t worry. We are not going be selling music at 99 cents a song for the iPod market.
We are not going to try and discover the next hot or not so hot Ecto band.
We are focussing on licensing. What we want to do is to revolutionize the way music is licensed for commercial use.
The music industry today is much like the imagery business once was. It´s highly fragmented, it´s complex".
Augustine: diversification to other types of digital content MAY help Getty survive a bit longer, but there are already other alternatives to music licensing which is more "user and artist friendly."
PodSafe Music - original music contributed by artists themselves for use in podcasts FOR FREE, with attribution