Monday, March 29, 2010

Adweek: Does Viral Play? Quick, who can name a viral video that actually drove sales? http://bit.ly/aBrThS http://bit.ly/crqjCh

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How low can you go? Poll of what percentage of people trust advertising (by industry) - http://bit.ly/bt2OSc

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Sunday, March 28, 2010

Adweek/Harris Poll: Advertising can PREVENT purchases -- hmm, does that surprise anyone? http://bit.ly/ckFe4W

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SubtitleSync Indexes, Synchronizes, and Merges Subtitles [Subtitles]

Source: http://lifehacker.com/5502626/subtitlesync-indexes-synchronizes-and-merges-subtitles

SubtitleSync Indexes, Synchronizes, and Merges SubtitlesSubtitleSync is a web-based tool for not only searching out subtitles but also "fixing" subtitles through various actions like synchronization, splitting, and merging.

Subtitles are great and when you're lucky you find a perfect match—if you've never downloaded subtitles before you don't know the bliss of loading a perfectly synced file, no tweaking required. When you're not lucky the subtitles were made for a different copy of the file you're using, the syncing is off because of poor syncing in the container file, and so on.

Over at SubtitleSync they've combined the act of looking for subtitles with fixing them. You can search for subtitles that fit your file and if the fit isn't perfect you can kick the subtitle file over to the SubtitleSync editing tools. You can synchronize a file to adjust the playback time, split it if you need to break apart the subtitles to fit multiple chunks of one movie or show, merge them together for the opposite need, and then share your repairs subtitles with the greater community so another user doesn't have to go through the same work you just did.

SubtitleSync is a free service and requires no download. Have a favorite subtitle tool—web-based or otherwise?—let's hear about it in the comments.

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AVG Rescue CD Cleans Your Infected Windows PC [Downloads]

Source: http://lifehacker.com/5502999/avg-rescue-cd-cleans-your-infected-windows-pc

AVG Rescue CD Cleans Your Infected Windows PCThere's any number of great antivirus tools that help protect your PC from viruses, but what about when you encounter an already-infected PC? Your best bet is a boot CD, and the free AVG Rescue CD cleans viruses easily.

The AVG Rescue CD comes in two flavors: an ISO image that can be easily burned to an optical disc, or a compressed version that can be installed to a bootable flash drive. Once you've done so, you can simply boot from the drive of choice directly to the AVG menu, where you can scan for viruses, edit files, test your drive, or even edit the registry. Since the bootable CD is based on a version of Linux, you can also access a number of common Linux tools to make changes to your system and hopefully make it bootable again.

The AVG Rescue CD is a free download for anybody, cleans viruses from Windows or even Linux PCs, and is a great addition to your PC repair toolkit. If you need some help setting up the bootable USB flash version, check out the Guiding Tech tutorial for the full walk-through.

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