Thursday, August 04, 2011

Time Inc. aims to please advertisers and your eyes, making all mags tablet-friendly by year's end

Source: http://www.engadget.com/2011/08/04/time-inc-aims-to-please-advertisers-and-your-eyes-making-all-m/

http://www.engadget.com/2011/08/03/time-inc-aims-to-please-advertisers-and-your-eyes-making-all-m/Do you love reading Time magazine on your tablet, but wish you had the same luxury with all of its related offerings? Oh boy, do we have fantastic news for you. As it stands, select Time Inc. publications are supported on the iPad, Android Marketplace, TouchPad, and Next Issue Media's store, but now the company has announced plans to make all 21 of its mags available on tablets by the year's end. Furthermore, support for the Nook Color will be added by the end of August with digital versions of Time, Sports Illustrated, People, and Fortune. Current subscribers to the print editions won't be left out either when it all rolls out, as they'll be able to opt-in for free upgrades with digital access. The decision is apparently tied to increasing "digital reach" for advertisers, but hey, ad-support isn't totally lame. Right? Full PR just past the break.

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Time Inc. aims to please advertisers and your eyes, making all mags tablet-friendly by year's end originally appeared on Engadget on T! hu, 04 A ug 2011 12:45:00 EDT. Please see our terms for use of feeds.

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