Friday, May 09, 2008

HP Advanced Photo Paper by Publicis, Malaysia

Source: http://cubeme.com/blog/2008/05/09/hp-advanced-photo-paper-by-publicis-malaysia/

This campaign is realized by Publicis, Malaysia to give the impression that someone actually walked through a gigantic piece of paper and caused it to tear. Several of these standees were then placed at strategic locations to demonstrate to passers-by that what’s real to their eyes is actually a reproduction using HP Advanced Photo Paper.

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