Wednesday, November 28, 2007

Universal Music CEO: Record industry can't tell when geeks are lying to us about technology

Universal Music's CEO Doug Morris did a Wired interview in which the 68-year-old man said that he didn't really understand technology, that the record industry couldn't respond to Napster in 1999 because it didn't even have the in-house expertise to figure out whether a technologist was lying or not -- also, he compares his industry to a character from the comic strip Li'l Abner (which, New York magazine reminds us, stopped running in 1977).
"There's no one in the record industry that's a technologist," Morris explains. "That's a misconception writers make all the time, that the record industry missed this. They didn't. They just didn't know what to do. It's like if you were suddenly asked to operate on your dog to remove his kidney. What would you do?"

Personally, I would hire a vet. But to Morris, even that wasn't an option. "We didn't know who to hire," he says, becoming more agitated. "I wouldn't be able to recognize a good technology person — anyone with a good bullshit story would have gotten past me."

Link (via Michael Geist)